Lianozovo Dairy: apho, iimveliso, ncomo

Lianozovo Dairy esebenza kwicandelo lemarike ukususela ngo-1987. Yenza amashishini for eMoscow kunye kummandla eMoscow yeemveliso zobisi. Ekuhambeni kwexesha, isityalo wayeza kuba kushishino lweshishini sikhulu ehlabathini, ngoxa inzuzo ayizange izicwangciso.

Utshintsho wolawulo kwezopolitiko, yinkululeko kwezoqoqosho uwunyusile isityalo esitsha ubudlelwane zokuvelisa kunye neentlobo yolawulo kuwo onke amanqanaba. Mill akazange abe zehlabathi sikhulu, kodwa kusoloko uthatha indawo ekhokelela kwezi zixeliweyo yamazwe aseYurophu.

ukuqala izikhundla

Lianozovo Dairy Tyala sele yakhelwe amandla, likuvumela ukuba ukuvelisa iitoni 2000 ngosuku. uluhlu Product yayiquka iintlobo ezimbini zobisi (ngobushushu kwiziphathi zeglasi kunye nemiqulu), cream ezimuncu, cottage samasi, iyogurt. abasebenzi abasebenza inombolo 1,900. Xa eyila isityalo ulindele ukuba uluhlu imveliso iza kubandakanya zonke izihloko zokuvelisa acid lactic, yokuzenzela umgca processing of raw materials entsha oluzakunyuswa.

Kodwa nezicwangciso zexesha elide angakhange. Ngu ekuqaleni ngokutsha Lianozovo Dairy iye engeluncedo lwanto phezu kwakhe ingozi yimali kunye lomqhubi. Privatisation kwenzeka ngo-1992, ngokutsho scheme: 51% weqela umsebenzi wemka, 29% ye-asethi nkampani babucala kubathengisi zempahla ekrwada, no-20% ezabelo abakuthandayo kurhulumente eMoscow. Ngexesha lenguqu yenkampani ukuya izinto ezintsha kobudlelwane nkulu, umvuzo imali wayeneenyanga 1.5 kuphela yokusebenza, asethi zangoku wayelingana zero. Le ntlekele enomfutho ingeniso abasebenzi, izithuba ezininzi zisekhona zihlala ixesha elide.

Noun in a ingxaki

Ekhohlo ngaphandle inkxaso karhulumente, inkampani iye yathatha amanyathelo ukulungisa iinkcitho mali:

• Lidilizwe iimveliso ezibhotileni umgca zeglasi (yayithengiswa ezilahliweyo metal).
• Kudilizwa 50% abasebenzi.
• Isusiwe intsalela izinto zentlalo (esikolweni, enkulisa).
• Badlula rent kwezinye iindawo zemveliso.

Umthamo kweemveliso ugqibile sehla ukuya kuma-59 amawaka etoni ngo-1992, ngonyaka (ngo-1991 mzobo ezimawaka 200 kwiitoni). yokuhlawula amatyala abantu yawa, isixa nangezinto ekrwada lehla kabukhali kunye namaxabiso ziye zanda kakhulu. Kule meko, endinceda ngenkxaso urhulumente eMoscow, ngoncedo apho kakuhle imveliso ubisi olungumgubo.

Amanyathelo okuqala ezintsha Lianozovo zobisi (LMC) athathwa ngexesha leminyaka crisis - kweemveliso ezigqityiweyo ukuthengiswa ukuba ungahlali kwimigqomo zeplastiki ukuba indawo enkulu iishelfu metal lehoseyile. Lubeke iilitha ezili-12 zobisi, no-9 kg samasi ukuba lula ukuba abanini urhwebo ngemiyinge neyokutya. Ekuthunyelweni kwemveliso eyenziwe imikhosi komthengi, inkqubo-qhinga urhwebo wayengekho kuloo nkampani.

Uqeshiso olusebenzayo

Ngowe-1992, oosomashishini ezimbini (S. PLastinin, M. Dubinin) eziqeshiweyo kwi kwisityalo umgca enye ezibhotileni of incindi phantsi igama brand "Wimm-Bill-Dann". Ayo ebezipakishwa iphepha ukupakisha Tetra Pak. Emva konyaka, sahlasela umba iqabane incindi kunye nectars ukusuka nesiJamani Doller mxube. Isicwangciso Ubuchule bokuthengisa kunye iphulo lokwazisa banzi wenza izinto ezithandwayo phakathi abangenamava Soviet yabathengi.

Ngo-1994, inkampani bafumana iinkampani zengingqi ezimbini: Ramenskii Tsaritsyno kunye Iideri. Le yokuqala nezi ukuya kwimveliso incindi e ezibhokisini. Kwakhona kule propati yathengwa iimveliso zobisi Lianozovsky mveliso zabantwana.

"Wimm-Bill-Dann" kwezabelo kumashishini abucala ngo-1994-1997 yasasazwa ngolu hlobo lulandelayo:

• B. Tambov, LMC umlawuli kunye nomongameli we inkampani "Wimm-Bill-Dann", ephethwe emhandzini-30%.
• Abaseki Le nkampani, PLastinin S. kunye M. Dubinin, baba abanini-30% ezabelo.
• 40% ezabelo wayekwiqela iqela ekhokelwa yi G. Yushvaevymi kunye D. Yakobashvili.

Ekubeni ukugcwalisa V. Tambov logo "Wimm-Bill-Dann" waqalisa kupapashwa zonke zenziwe iimveliso LMK. Ukuthengwa kwizabelo Lianozovo Dairy Plant yaqala ngo-1995, yaye ngowe-1996, phantsi kolawulo inkampani yajika-iikota ezintathu zonke iiyunithi adibanisa zabelo.

Out of the ntlekele. Iimpawu

Ngowe-1995, loo manyathelo athathiweyo ukoyisa le ngxaki yaqala babe nokuvuna iziphumo. Lianozovo Dairy wangena umqulu wemveliso 180 kweetoni eziliwaka kunyaka ozayo isixa lanyuka ukuya 264 kweetoni eziliwaka. Le neentlobontlobo kweemveliso ezigqityiweyo waba izihloko ezine elinesibini. Iqela yokusebenza ibe ngaphezu kwewaka abantu, abo bamivuzo, ekuqaleni kuka-1997, oko avareji $ 500. Phakathi enyakeni, lo nani kabini.

izinga

izenzo Active of "Wimm-Bill-Dann" kwi xi ezandleni zayo kwisibonda omkhulu LMK kunye ngquzulwano phakathi iqela lolawulo lwe zombini iinkampani, kwenzeka ngo-1997, kwakhokelela ukufunxeka - Lianozovo Dairy yaba phantsi kolawulo WBD Group.

Government of eMoscow, njengoko nophethe ubunini esibondeni ebalulekileyo kule nkampani, kwaphuma kunye inkxaso wakhetha WBD. Ngo-2000, le nkampani wathenga izabelo yokugqibela ipasile LMK ukusuka kulawulo eMoscow. Ukususela ngelo xesha, kude kube 2011, igama elipheleleyo nkampani: OJSC "Wimm-Bill-Dann LMC".

iimveliso

Kwiminyaka elandelayo, kwaye ngexesha Lianozovo Dairy Plant yethu (Moscow) esoloko ngokwandisa uluhlu yalo brand. Innovation - isiseko elichumayo inkampani asebenza ngenkuthalo yesu ekuhlaziyeni le asolwa, imigca imveliso kunye technologies. Le nkampani iye yasungula le umba yokuqala yeemveliso zobisi kunye ezikhabhathini elide ngokubeka umgca omtsha ikhadibhodi ukuphakheja.

Ukwandisa phambi yenkampani liyayivumela ukuba ukugcina isikhundla ayo aphambili kule ndawo kwaye unike umthengi iimveliso zabo kunye neempawu yabathengi kakhulu, eziqhelekileyo phantsi uphawu Lianozovo Dairy. Imveliso na izinto ezingaphezulu kwama-300 yonke kuluhlu.

The main Iintlobo:

• Ubisi inzalo.
• Iimveliso zobisi: inegwele ubisi nowezonkana ezisicaba ezingenagwele, cream ezimuncu, iyogurt, kefir, iyogurt, ubunzima cottage samasi.
• Ibhotolo.
• Itshizi, dessert yobisi kunye puddings.
• Cream.
• Ezomileyo kunye nobisi fat-free.

BeLungu brand:

• "Endimthandayo", "" 100% »Gold,« J7 », - incindi kunye nectars.
• "Cottage", "Biomax", "Ummangaliso", "Imunele", "Merry Milkman", "Kuban Burenka", "Frugurt" iimveliso -moloko kunye nobisi.
• "Agusha", "iintsana Ummangaliso" - ukutya kwabantwana.
• "Lambert" netshizi.
• Uphuza "J7 ufe", "Mazhitel", "Mazhitel J7".
• "Essentuki", "Springs of Russia" - emanzini kwizimbiwa.
• iziselo yeziqhamo - "Lo mmangaliso berry".

Ngo-2011 OJSC "Wimm-Bill-Dann LMK" wathengiswa PepsiCo. Emva ukufunyanwa kwe nkampani ngokutsha, maxesha, nto leyo Lianozovo Dairy iye enkulu umvelisi usana ukutya Europe kunye umvelisi eRashiya inkulu iimveliso zobisi.

Reviews Product

Inani elikhulu brand yenkampani kwenza abathengi ukuba ukhethe imveliso ngokuthanda kwakho. Izimvo iimveliso iyahluka ngokuxhomekeke TM igama, kodwa jikelele banalo iziphumo ezincumisayo jikelele. indlu Abathengi 'kwilali "bathi efanayo ezilungileyo cream, cream ezimuncu, cottage sisi incasa elihle, ixabiso yesondlo. Ukusela ubisi uye fans ezimbalwa. reviews entle ukuthetha ndiyithandayo ukungcamla, lula nokupakishwa. Nokubuyekezwa ezimbi ukhankanye ukwakhiwa ngokuthandabuzekayo imveliso okanye ukungabikho epheleleyo imiyalelo efana kumqulu. Kwakhona yabonisa imbono yokuba imveliso akanalungelo babe nendima enkulu ezikhabhathini (ukusuka kwinyanga enye ukuya ezintandathu).

Fans of the brand "Merry Milkman" solidarity kwiimvavanyo ezintle a elimnandi, uqhelene ebuntwaneni ukungcamla ubisi, curd, itshizi, kunye neemveliso nabanye abantwana. Izikhalazo avakalisa ukuchasana ixabiso. Iphutha abo zifumaneka nokwakhiwa oyile iimveliso zobisi esundu, kwisigcinakaliso kunye nezinye nezongezelelo.

I-ncomo HIV jikelele evela abo bathembela ekhuhlangubeni lakho, intuition kunye nokukhethwa yonke intsapho. I-ncomo ezimbi zaye zabhalwa abathengi kunye undlela lula ukuba ukuthenga. Ukufunda indlela ezakhiwe ngayo imveliso, bafumana ukuba ongeziweyo akukho luncedo kakhulu okanye enefuthe elibi, ibangela amathandabuzo ukuqinisekiswa.

imisebenzi

Umsebenzi kwi Lianozovo Dairy uhlala apho, inani lezithuba rhoqo lohlukile. Amaxesha amaninzi, ibala elivulekileyo ukuze imisebenzi zokusebenza, abaqhubi kulayishwa izixhobo, warehousemen. Le nkampani sijolisa kuzo zonke iinkalo zoshishino, kwaye ke ngoko kufuneka abayili, ii-weengcali call centre kwi IT-karhulumente kunye nabanye abasebenzi.

Le nkampani ithi ukuphunyezwa mandatory kwe-Code Labour, nto leyo ethetha ukuba ukhuselo komsebenzi kunye ukuphumla, iqinisekisa umvuzo oluzinzileyo kunye nokupasa. Kwabo bafuna umsebenzi, noqeqesho rhoqo kubanjwa, izifundo zoqeqesho lobungcali uvumela ukufumana izikhundla ezintsha kwinkampani Lianozovo Dairy. Imisebenzi (eMoscow) esoloko ihlaziywa.

Impendulo evela kubasebenzi

Ukuphonononga abasebenzi zenkampani ukuchaza ithoni ezimbi yinkqubo ezisindayo kakhulu ekwenzeni izigqibo, ubunzima nakunxibelelwano lolawulo oluphakathi kunye abaphezulu. Kwakhona uthi sengqondo ngokusesikweni kubasebenzi kunye neemfuno zabo. abasebenzi lolawulo oluphakathi kwiirivyu ezininzi uchazwa iqela ezinawo kakhulu ndlongondlongo.

amanqaku Positive abhalwe ukuthobela CLL, umsebenzi uluntu, nto leyo ukusebenza. Eyona efanele bonke iqaphele imivuzo ehlawulwa kwi kwexesha, kodwa lisezantsi, kwaye neemfuno kwaye izicwangciso phezulu kakhulu. Kuyaqapheleka ukuba bonus entle iphakheji iinzuzo kunye indexation kwemivuzo.

inkcazelo eluncedo

Ukusebenza kwi PepsiCo ifuna izakhono ezithile, ngokufuthi kufuneka iingcali kunye namava. Kodwa kukho usoloko umsebenzi ithuba ukuqalisa amava ukusebenza, kuba oko kuyimfuneko kukujongana, umzekelo, ngo-Lianozovo Dairy.

Idilesi: Moscow, dimitrov Highway, Building 108 kwidilesi efanayo Ihowuliseyili neRiteyili ivenkile apho unako ukufumana uluhlu lonke yeemveliso ezintsha avela kuphela emarikeni.