Ulawulo Strategic njengendlela yokuphumeza ezi njongo.

Ulawulo nawuphina umbutho ofuna ukuchonga iindlela ezisebenzayo yokufezekisa iinjongo ngokusebenzisa ulwabiwo kakuhle kwezibonelelo. Ukuza kuthi ga ngoku, izicwangciso amanyathelo aqulunqwa, siqhuba uphando olubanzi kakhulu ngemithamo kunye nokusingqongileyo macro lombutho. Omnye weyona milenze ibaluleke gqitha emsebenzini olusebenzayo lombutho yonke kunye nempumelelo yeenjongo zalo ulawulo olululo.

Kuba kwinkcazelo nolawulo olucwangcisekileyo, kufuneka kuqala sichaze undoqo sicwangciso. definition Common kwesu ayikho. Isicwangciso-qhinga ezisetyenziswa umdlalo njengesicwangciso ebonisa ngakuphi lomdlali kwimeko nganye kunokwenzeka. Kwimeko nolawulo olucwangcisekileyo, kuba isicwangciso esihlanganisiweyo ukuphumeza ngempumelelo iinjongo zalo mbutho.

Management Strategic njengesifundo academic baqalisa ukuba emva kokuba imbonakalo ethi "Strategy, isakhiwo of" R. Rumelt. Oku kuquka a iinkqubo zolawulo nobunzima kakhulu, ngoko akukho ndlela olunye okanye kwinkcazelo yale hlobo ulawulo okanye imisebenzi yakhe oyintloko. Nabaphathi zawo uncedo wamisa iinjongo zexesha elide lombutho, ukubeka iinjongo ezithile elifutshane, isicwangciso esicetywayo ukuphumeza kuzo, kuxhomekeke iimpawu ngemithamo kunye macro-mbutho. Kwelinye icala lolawulo lweqhinga nga zizakujongwa njengo inkqubo Macro-zovavanyo, iziphumo ezenza kube lula ukuthatha izigqibo eziyimfuneko phakathi embuthweni, ukuba ukusebenzisa ulawulo.

bempilo amazwe ukuqaphela olu hlobo ulawulo yolawulo uhlobo, leyo uxhomekeke amandla zabantu, nto leyo ngumqolo nawuphi na umbutho. Eqondisa imisebenzi lombutho ukuhlangabezana neemfuno zabasebenzisi, unako ukuphendula nezimo maqondana naluphi na utshintsho kwintlangano nako ukuphumeza inzuzo encumisayo. Ngenxa yoko, ngenxa ulawulo lwesicwangciso lombutho akwazi ukufikelela kwiinjongo zethu uhlobo elide perspektive.Danny yolawulo iyakhula kwiinkalo ezahlukeneyo lobudlelwane kwezoqoqosho kunye nemveliso.

ulawulo Strategic kukhenketho ingaqala kuphela inkampani lokhenketho ngokukhawuleza, kodwa kuqinisekisa impumelelo kule ntsimi yokhuphiswano kakhulu. ezi nkampani sikhokelwa ubuchule ethile ngobuchule, ezibandakanya uphuhliso nkampani kunye neemveliso zayo, ngokwesithethe, ukwandisa esimi kweenkonzo kunye nokwaziswa iindlela zokhenketho zingagilani. Izicwangciso ngokusekelwe kwimisebenzi yolawulo olucwangcisiweyo ukujonga qhinga ngokupheleleyo okanye indibanisela izicwangciso ukuze kufikelelwe kwindawo ehamba phambili yenkampani kushishino lwezokhenketho.

ulawulo olucwangcisiweyo ekwakhiweni utyhila amathemba yophuhliso imikhosi nemveliso kummandla, ingakumbi izibonelelo kwingingqi kunye neemeko zayo zendalo zemozulu, ukuhlalutya imeko athile kunye nemeko kweenkampani ezinkulu amandla ezikhuphisanayo. Obunzima Uhlalutyo lokusingqongileyo, kunye uhlalutyo lwangaphakathi kuvumela ukwenza izicwangciso zophuhliso lwamashishini, ubuchwepheshe inkqubela yawo kunye reklamy.No nokuba yintsimi imisebenzi yenkqubo yesicwangciso seqhinga umbutho ivumela ukuba akuyomfuneko kuba ngcono ukuba ezinye parameters ngaphezu elidlulileyo kwixesha elizayo. Yiyo loo nto loo ndawo iphambili inikwa uhlahlelo amathuba zonke iingozi kunokwenzeka nezoyikiso kwicala kokusingqongileyo lwangaphandle, yaye ngenxa yeenguqu kubume lwangaphakathi. Oku zincediswe kuhlalutywe isikhundla okhuphisana 'kolu shishino. ndlela kuphela ukuvumela ukufumana nje ingeniso yesiqhelo, kunye nengeniso.

Ngenxa yoko, inkqubo yolawulo lweqhinga ayikwazi kuphela ukubona zonke iingenelo wokhuphiswano, kodwa ukusebenzisa kakuhle ukuphumeza iinjongo zabo.