Amaphephancwadi amancinci kumadoda nabasetyhini: uludwe lwezona zidume kakhulu

Ngomntu ophumelelayo wanamhlanje, iimagazini ezigcobayo zingumthombo ongenalutho onolwazi oluyimfuneko noluncedo. Izinto eziqulethwe kuzo zibenza bakwazi ukuhlala beqaphela indlela yokugqibela yehlabathi kulo naliphi na igatsha lobomi. Nangona kukho nayiphi na ulwazi namhlanje ngokukhawuleza kwaye kulula ukuyifumana kwi-Intanethi, iimagazini ezimangalisayo azizange zilahlekelwe ukuthanda kwazo. Kubantu abaninzi, ukulinda igumbi elitsha, ukuyithenga nokulifunda libe yinto epheleleyo. Ngokuqhelekileyo, amaphephancwadi amafashini angahlula zibe zimbini iintlobo - indoda kunye nesetyhini. Ngokuqinisekileyo, kukho iinguqu ezininzi zeengongoma eziqhelekileyo, kodwa ngokuphambananga ukukholelwa ukuba indoda ayithathi i-gloss yowesifazane ezandleni zayo, kwaye ngokufanayo.

Ziziphi iimfuno zamaphephancwadi amabhinqa

Amaphephancwadi amancinci kumamazana athathwa njengowona mthombo oyintloko wengcebiso. Ngokunyanisekileyo, le mpapasho imnandi ukujonga ngokuzonwabisa. Ngokuqhelekileyo baphakamisa imibuzo baze baqwalasele iingxaki zeengcongolo zeentlanganiso zeentombi, kunye nokugqamisa indlela yokufashisa.

Nangona bebathengwa kakhulu ngabasetyhini, iimpapasho zeentlobo zebhinqa zingabonwa njengento ehloniphayo yonke intsapho. Kwiphepha labo unokufumana iimpendulo kuyo yonke imibuzo: indlela yokwakha isicatshulwa esicacileyo kunye esichukumisayo sekhaya lakho, yintoni enokuyenza nomntwana ongekho nto, yintoni umbala kunye nesimbolo seengubo zokugqoka ezikhoyo ngoku, ukufumana njani umsebenzi kwindawo ehloniphekileyo kwaye udlulise udliwano-ndlebe ngodumo. Isembozo semagazini siya kukuxelela yonke into ekulindele ngaphakathi. Apha bacebisa, baqeqesha, bancede, bafundise.

Ukwazisa kwixesha elidlulileyo

Okumangalisa kukuba, iincwadi zokuqala ezimangalisayo zavela eYurophu ekuqaleni kwekhulu le-17. Eyokuqala kubo ayingenayo nayiphi na inkcazelo eshicilelweyo kwaye yayiquka kuphela imifanekiso yefashoni. Nangona kunjalo, loo mpapasho yafumana ngokukhawuleza ukunyaniseka. Emva koko, oku kwindlela abafazi belo xesha bafunda ngayo ngeendlela ezintsha kunye nemifashiselo yefashoni.

Iimagazini zokuqala zefestile zale xesha azikwazi kuthiwa ziluhlaza. Emva kwakho konke, zapapashwa kwiphepha eliluhlaza kunye nelinen ephosakeleyo, kwaye imifanekiso ephakathi kwayo yayicwecwe ngesandla. Kuphela emva koko, ngokuphuhliswa kweshishini lokushicilela, iimagazini ziye zathola uhlobo esizijwayele ukubiza i-glossy fashion. Kwakukho ngeli xesha ukuba imifanekiso ikhutshwe ngokuzenzekelayo ngezithombe, umbala wokuqala omnyama nomhlophe, kunye nebala. Kuphela ukususela kwi-30 yekhulu elidlulileyo iincwadi zamaphephancwadi acwecwe ziye zafana nangoko sasizibona namhlanje - ezikhanyayo, ezikhanyayo, ezinemibala.

Yintoni ebekwe kumaphepha eencwadi zokuqala? Ewe, iindlela ezifashiniweyo kunye neemodeli eziphathekayo: iingubo, amaqabunga kunye nama-cylinders, imihlobiso kunye ne-trinkets, iibrale kunye neengubo. Ngelo xesha, intengiso yokuqala yabonakala kwiphephancwadi - i-haberdashery kunye nabathengisi beentengiso abathengi abatsha abathengi, beqinisekisa ukuba umbala okanye umzobo onobugcisa obuninzi kuphela. Kamva kamva, ngaphandle kweemagazini ezizinikezelwe kwintambo kunye nezobugcisa, iincwadi zaqala ukubonakala, zixela ngezinto ezithandekayo kwiincwadi, ukuphumelela kwisayensi kunye nezoqoqosho. Amadoda athetha ukufundwa kwengqondo, abesifazana nabo bahlawula iifashthi kunye nesitayela. Ukuthetha ngokukhawuleza, ukususela ngeli xesha ixesha elincinci litshintshile ...

I-gloss Lady, epapashwe eRashiya

Namhlanje eRashiya, njengokuba, ngokwenene, nayiphi na ilizwe ehlabathini, ungathenga amaxesha onke. Amaxesha ama-Ladies ahlukeneyo kakhulu, abavakalisi banikela ezinjalo iintlobo zamaphephancwadi eziluhlaza:

• Mayelana nobuhle kunye nempilo - "Impilo yabasetyhini", "Ngezempilo", "Ubuhle kunye nempilo", "Iimfihlelo zempilo";
• Amantombazana amancinci - "uLisa. Intombazana "," Young Lady ", Elle Girl, OOPS!;
• Kwixesha elizayo kunye nomama wangempela- "uLisa. Umntwana wam "," Shape Mama ";
• Usapho - "Owesifazane ohluphekileyo", "Liza", "Iphephancwadi labesetyhini", "Inkundla yasekhaya";
• Elite, amazwe ngamazwe - uMarie Claire, u-Cosmopolitan, uHarper waseBazaar nabanye.

Ewe, zonke ezi ngasentla ziyingxenye encinci yoluhlu olubanzi lweempapasho ezidumile. Ukongezelela, kukho amaphephancwadi amabhinqa kwiminqweno: ukudibanisa, ukuthunga, ukuhluma i-floriculture kunye nemigangatho eyahlukeneyo. Phakathi kwazo ezithandwa kakhulu yi "Sabrina", Burda, "Mod", "Lena" kunye "Yenza izimanga".

Ukukhanya okukhokelayo kwihlabathi elihle

I-magazine ye-Harper's Bazaar yokuqala yabonakala ngo-1867. Waba lixesha lokuqala lehlabathi elizinikele ekuphatheni. Ekuqaleni, iphepha lephephancwadi, ngaphezu kweendlela zokufashisa, izicatshulwa eziprintwayo malunga nokulima kunye neziyobisi zonyango ukuba zizinakekele. Ngokuhamba kwexesha, uHarper's Bazaar wayeka kuphela kwiimveli ezithe tye, iimfashiso ezitsha kwindlela.

Ukuphakama kwamaphephancwadi afunyanwa ngowe-1936 kwaye wahlala ekuphakameni kwayo kwaze kwaba ngo-1962. Kwakuyilo xesha kwincwadi ethi "inkulu emine" isebenza: uKarmal Snow, u-Irvine Penn, uAlexei Brodovich kunye no-Diana Virtland, umhleli omkhulu owonise ihlabathi kuAndy Warhol. Okwangoku, eli gwecwe elidumile lipapashwa kumazwe angaphezu kwama-27 ehlabathini lonke.

VOGUE - supermoda izityebi

Inkomfa yokuqala yale fayili yefashini yaphuma malunga nama-125 edlulileyo, ngowe-1892 waza wabuya waba enye yezikhokelo eziphambili kwilizwe le style kunye nefestile yelo xesha.

Umgaqo-mali wephephancwadi utshintshile amaxesha amaninzi, kwaye ubufundi buye buncipha okanye banda. Abanye abahleli bafuna ukuzisa i-VOGUE kubantu, ngelixa abanye, ngokuchaseneyo, batheba kwi-elite.

Umhleli wamhla wephephancwadi, oye waqala ukusukela ngo-1988, ubeka olu hlobo njengomagazini weNombolo 1 kwihlabathi. NguAnna Wintour obuye wabuyela i-VOGUE kwisiqhayisa sakhe sangaphambili, esibonisa ukuba imfashini ephezulu ikhona kuwo wonke umntu. Ekufikeni kwakhe, isembozo seMagazini iVOGUE ("VOG") yanikwa iinkwenkwezi, kungekhona kwimizekelo. Kwamaphepha akhe ayeka ukushicilela "ama-hangers adibeneyo", ukhetho lunikezelwa kwiimodeli ezinesimo sendalo.

Akumangalisi ukuba lo wesifazane othabatha umdlalo, omhle, ohlambulukileyo kwaye okhutheleyo waba ngumboniso wefilime enkulu yefilimu kaDavid Frenkel "Umtyholi ulala ePrada". Ingakanani inyaniso kwifilimu, kwaye ingakanani inkolelo-kunzima ukuyithetha. Nangona kunjalo, into enomdla kukuba u-Anna Wintour ngokwabo, wamenywa kwi-premiere, wabonakala ePrada, njengokuba utyholi wendalo.

Iingcambu eziphathekayo - i-Cosmopolitan

Kuyathakazelisa, kodwa okokuqala ngolu hlobo lushicilelwe njengekhaya, iphepha leentsapho. Umxholo wokuqala wabonakala eNew York ngo-1886. Kukho into enokuyifunda. Kwiphepha layo laprintwa nguJack London, uTheodore Dreiser, uReddyard Kipling nabanye.

Isitayela semagazini sashintsha ngo-1900, kunye nokutshintsha komhleli-oyintloko. Ngoku i-Cosmopolitan ishicilelwe ngokucacileyo amanqaku malunga nezihloko zemixholo. Kwakukho ngeli xesha kunikwa ingqalelo enkulu kwimifanekiso ebekwe kuyo. Ukususela ngo-1907 amaphepha azaliswe imifanekiso yobuhle obuhle.

Ngowe-1965, ekupheleni kokuvalwa, iphephancwadi kwakhona yaguqula umgaqo wayo wokuhlela. Ngoku kwakuyimpapasho eyayigxile kwiminqweno yamantombazana azinzileyo awangenanga ukugxininisa ubulili babo.

Okucacileyo kwiphephancwadi lamadoda

Ekubeni phantse zonke iimagazini ezidumileyo ezidibeneyo zihlukaniswe ngokukodwa kwisiseko sobulili, umxholo wamaphephancwadi wamadoda uhluke ngokubanzi kwizinto ezikhoyo kwiimviwo zamabhinqa. Apha, ngexesha elifanelekileyo, iingcebiso malunga nokutya okufanelekileyo kwezemidlalo, izandi ezintsha kwihlabathi lemoto, izixhobo nezixhobo. Ngokungafani neempapasho zabasetyhini, ngokuqinisekileyo akukho miba yoluntu, ubuqili bokukhuliswa kwesizukulwana esincinane, iingxaki zengqondo. Ukupapashwa kumaphephancwadi okwenza isondo esomeleleyo kuninzi kunokuchaphazela umgangatho wezemidlalo, iteknoloji kunye nezixhobo zobume bolwimi.

Amacandelo malunga nomsebenzi, amandla, ezemidlalo, izityebi zoshishino zinomdla kakhulu kubafundi. Kodwa mhlawumbi amaphepha afundeka kakhulu malunga nokulala kunye nobudlelwane obuhle ngesondo.

Kukho neenkcukacha ezincinci, iimagazini eziphathekayo zamadoda. Izona zithandwa kakhulu zii-glossies ezinikezelwe kwi-teknoloji yekhompyutha, iteknoloji, ukuzingela nokuloba, iimoto, ukuyila kunye nezokwakha. Icandelo elihlukileyo libonisa ukupapashwa kweengcali.

Umagazini we-Playboy

Eli phephancwadi elidume kakhulu elinomxholo wehlabathi ngokwenene lishicilelwe ukususela ngo-1953. Iminyaka emininzi, akalahlekanga isikhundla sakhe kwisimo seencwadi ezidume kakhulu kwihlabathi. Ukhokho wakhe nguHugh Heffner, owakwazi ukwakha ubukhosi bobuzonwabisa obuninzi "18+". Kwabulela ku-Playboy ukuba amadoda abo bonke ubudala asebenze lula kwihlabathi lobuhle kunye nesondo. Amagqabhagqabha anikezelwe ngokugqithiseleyo ukuba anikezele isigxina "iinyunyu" ezigqoke isiqingatha.

Ngexesha elide, lo magazini wathola ukuthandwa ngokucacileyo: ukubona isithombe sakhe emakhasini akhe adunyiswa ngenxa yohlonipho luka Pamela Anderson, uMarilyn Monroe, uCindy Crawford, u-Elizabeth Taylor nabanye abaninzi. Ngakolunye uhlangothi, uHeffner uthi akazange abeke i-Playboy kuphela njengoluhlobo lwezesondo. Eli li phephancwadi malunga nobomi apho isondo luyingxenye ebalulekileyo.

Ngezihlandlo ezahlukahlukeneyo kwapapashwa iindlebe kunye nabadumileyo, amabali abhaliweyo abathandwayo: uStephen King, uArthur Clark, uStanislaw Lem nabanye. Kwiphepha le-Playboy, uFidel Castro, uJohn Lennon, uMartin Luther King kunye noYasser Arafat bachaze iingcamango zabo. Nangona iingcamango ezinzulu ezinikezwa ngaba magazini balo, iminyaka emininzi yokuhlala kwayo i-Playboy ayizange ilahlekelwe yindlela ekhethekileyo yokudlala kunye nefuthe lobulili.

ZeMpilo yeMadoda

Ngokutsho kwenani elikhulu labafundi, iphephancwadi leMadoda leMpilo liyi-edition ye-masculine ebonakalayo, kunye nesitayela sayo esithile. Ngokutsho koqikelelo lwabafundi, kulungile ukuba alushiyi amanye amashishini nokuba nethuba lokukhokela.

Umcimbi wokuqala weMadoda wezeMpilo wakhululwa e-US ngo-1988 ngemigudu yenkampani yokushicilela uRudale. Eyona mpilo kwimpilo, le phephancwadi lijongene nayo yonke imimandla yoluntu. Namhlanje olu hlobo olupapashiweyo lupapashwa kumazwe angama-45 kwaye lukwazi ukubhala abantu abangaphezu kwezigidi ezingama-22.

ERashiya, iMpilo yeMadoda ishicilelwe ukususela ngo-1998 kwaye isasazwa ngeekopi zezigidi zekota. Ibhodi yokuhlela ibeka inzala yayo ngokuthi "... ngokubanzi i-magazine yamadoda kuphela kweli lizwe". Apha, ixabiso elilula lihambela phambili: indoda yangempela kufuneka ibe namandla, imiselwe, iphilile, ihlakaniphile, icebile kwaye iphumelele. Ewe, ngubani ongavumelani nalo?

Umfundi onokuba ngumfundi weMpilo yeMadoda ngumfana osemzini ohlala kwisixeko. Ufundiswe kwaye ulandela imifashiselo yefashoni, unomdla kwizinto ezithandekayo kwintsimi yeetheknoloji, ukukhathazeka ngempilo yakhe, ukondla kunye nemidlalo, kugxile ekusebenzeni ngokukhawuleza nangokuphumelelayo. Zonke ezi mpawu zibonisa kwaye ziphuhlise irubrikhi yompapasho. Umthwalo okhethekileyo ulawulwa ligama - iMpilo yeMadoda. Indlela yokuphila enempilo yinto ebalulekileyo ekuphumeleleni kuyo yonke imisebenzi yokuphila.

"Ibhere"

Xa kuthelekiswa neempapasho ezidumileyo zehlabathi, eli phephancwadi alibonanga lide kakhulu, ngo-1995, kwaye kwangoko laphumelela iintliziyo zabafundi. Isihloko kunye nomxholo wamaphepha akhe zijolise ngakumbi kumadoda aphakathi kweminyaka. Ekubeni "i-Bear" ibeka iinjongo njengemagazini kumfundi weengqondo, isiseko sayo ngamanqaku malunga nezopolitiko, ishishini kunye nezemali. Kwakhona ulapha ungabona amanqaku omgangatho malunga nempilo kunye neemoto. Nangona okokuba ukususela ngo-2011 iphephancwadi liye laphela, iinguqu zekhompyutheni kunye ne-PDF zemiba esedlulileyo isasaziwa kakhulu kwi-Intanethi.

Hlola

Leli gama lalo magazini, elingafaniswa nalo lonke igama elidumileyo elithi "umlindi", lithetha ngokwalo. Abaphulaphuli be-Esquire ngabantu abangayiqondi kuphela ukuba yeyiphi indlela, kodwa baxabise nabanye.

Apha uya kunikwa intlibano nodliwano-ndlebe kunye nabasemagunyeni abahlukahlukeneyo, iifoto eziphezulu kunye neengcamango eziphakade. Into engekho apha, ukuhleka kunye neendlebe - abathobekileyo abayithandi oku.

Umkhuphela wokuqala wakhululwa eUnited States ngo-1933, kwaye sele sele uvele ngo-1937 ukusabalalisa kwenyanga kwanda kwiikopi eziyi-1.5. Inkomfa yokuqala yesiRashiya yanikelwa kuluntu ngo-Ephreli 2005. Ukususela ngoko iRussia Esquire yayisoloko iyatshitshisa abafundi bayo ngeentloko zeentloko kunye nezipapasho.

L'OPTIMUM

Igazini lalabo abalandela imodeli. Kule nkalo, i-L'OPTIMUM - isimemezelo seendaba kunye neenveli. Upapasho lwadalwa eFransi ngowe-1996, kodwa ngubani owazi kakuhle kwimifashini yefestile kuneFrentshi? I-OPTIMUM - iphephancwadi kulabo abaxabisa isitayela kunye nokunethezeka kuyo yonke into, iyaqonda iimpawu kunye nemveliso kwaye iyazi ukuba yintoni ubugcisa bokwenene.

Apha ungabona imiphumo yakamuva yemboni yezimoto kunye nobuchwepheshe obuphezulu, funda izimvo zabashishini abadumileyo kunye nezopolitiko, amanani amafashini obugcisa kunye nenkcubeko. Isimo sengqondo esikhethekileyo silapha kwimidlalo, ngokukodwa kwiintlobo zayo eziphezulu, ezingavumelekanga kuphela ukugcina ifomu elungileyo, kodwa nokugxininisa isimo sayo.

Abantu

Eli phephancwadi lingomnye wabameli abavelele beenkcukacha zenkxaso-mali, ababiza umgaqo-nkqubo wokulingana ngokwesini. Abantu beveki abanakukwazi ukuthathwa njengendoda okanye isetyhini - kukuntu wonke. Ishicilelwe ukususela ngo-1974 kwaye ikhethekileyo kwiindaba neentlekele ebomini beenkwenkwezi. Abantu bafumana ukuthandwa kakhulu ngenxa yemilinganiselo yonyaka, apho ikhetho elitsha likhethwa khona. Eyona ininzi ethandwa kakhulu: "Indoda enhle kakhulu", "Abantu abalungileyo behlabathi", "Abameli abaninzi besondo ngokwesini" kunye njalo njalo.

Ukusasazwa kwehlabathi kwiphephancwadi malunga neikopi ezi-4 zezigidi, kwaye ubufundi sele bude budlula abantu abayizigidi ezingama-45.