Decl - ngumdali rap eRashiya okanye yezo zinethamsanqa owabangela lucky? Imbali lisanyuka iinkwenkwezi nenkcubeko hip-hop

ulutsha Modern ivuso kwi kowama-2000 hits "Party 'yaye' igazi igazi lam" akaphenduli lo mbuzo: "? Yintoni DeTsl". Kodwa elivisayo abakhulela kunye Pepsi isizukulwana ukukhanya ngokundibamba nostalgia njengoko disco ikhanya singles rap wokuqala Russia KIRILL Tolmatskogo, eyaziwa phantsi elabo "DeTsl".

Decl - indoda, ukusungulwa inkcubeko rap eRashiya

Kule 90 kweye-- ekuqaleni amagama 2000 ngayo inkcubeko kunye nelifa rap-hip-hop eRashiya hlobo ayizange yayingekabikho. Amaqela Individual ( "Bachelor") kunye ahlukile empumelelo nokukhuthaza ulwalathiso uhlobo encinane-owaziwa somculo. Kodwa kanye kwisiteshi emoyeni MTV ingane wabonakala ikliphu "iinyembezi" igcisa ezingaziwayo phantsi yayisisiteketiso kunikezelo DeTsl. Esi siganeko kwaphawula uthotho emva phambili rapper kwaye kwakubandakanya izigidi baseRashiya phakathi abayithandayo kwezi ntlobo ze rap kunye hip-hop.

party Decl ekhaya

Athandwa umculi wakhula ngokucacileyo. Zonke idlalwe hits kunomathotholo nakumabonakude zokuvuma yimvumi abatsha. kweminyaka elishumi eqala rap Russia ngamandla uzama "ukutyhudisa" elite umculo DeTsl wakwenza oko ngenxa ezimbalwa hits.

Albums "Ungubani na?" Yaye "Street Fighter" ukuba awela kungekuphela nje imbali ye wathengisa iikopi million, kodwa nabo bazisa hip-hop imvumi iimbasa ezininzi (kubandakanywa amajelo kamabonwakude MTV kunye Muz-TV). Le nkampani Pepsi wenza Decl ubuso yephulo yokupapashwa, kwaye ulutsha wazama kubadlali pager izithixo ukuzuza kunye nabadlali, ukunxiba ijini abanzi, T-shirt kunye iidreads ukwaluka phezu kwentloko yakhe.

Rap: Isiqhelo soyis'ingqondo - ifilosofi yachuma ngeetekisi lung imvumi, ngokuba Decl - ayikho nje umbhali kunye inkqenkqeza zikhomba ekhumbulekayo, kodwa onguvulindlela wanika isithuba post-Soviet inkcubeko entsha.

entsha DeTsl

Kodwa udumo kuza Hayter naziimbandezelo: ahlebele bendibamonela emva ukuthandwa brand kunye rap - nto ngathi utata wakhe wamthengela iphulo uCyril. Tolmatsky Senior - umntu nefuthe kwi Russian zomculo Olympus, umvelisi, phambili Oleg Gazmanov and "ukuhlanganiswa" akuthethi ukuzifihla ukuba unomdla kwimpumelelo unyana wakhe kwaye inxaxheba PR yayo. uyise ubuhlungu ukuqaphela Cyril, ababekholelwa ukuba Decl - lo kuphela umsebenzi wakhe.

Impixano yakhokelela komsipha of kwentsebenziswano ezinobuchule.

albhamu elandelayo Decl omtsha (ngokuya osebenza phantsi vsevdonimom Le Truk) Akazange abe ukubavuse- onjalo eRashiya. Basimisela umxube iholo lomdaniso genres reggae, Trap, hip-hop. KIRILL Tolmatsky nzulu komhlaba, kodwa ubume rap lokuqala eli lizwe ndakutywina naye ngonaphakade.