Amafutha Moschino - isongo obumangalisayo unique

Kule minyaka ingama-80 zenkulungwane yamashumi amabini, Italian fashion ingcibi Franco Moschino wavula indlu yefashoni Moschino, ukuba olu suku luye ukuvelisa isiphelo ophezulu fashion nesiqhumiso. Le iingcali indlu fashion kuqikelelwa kwi lire 210 billion, kunye boutiques zayo zisebenze kwizixeko ezininzi ehlabathini lonke, ezifana London, iRoma, Osaka, Las Vegas kunye eMoscow.

nkampani Umsunguli - Franco Moschino - wazalwa ngo February 27, 1950 kwihlomela-Milan. Ekuqaleni umsebenzi wakhe, uye wasebenza njengoko umzobi kwiimagazini ezahlukeneyo nokujongana ngokutsha fashion. ngoko Moschino wasebenza iminyaka 11 Endlwini Versace, yaye phakathi kowama-80, yena thaca kuluntu yingqokelela impahla lwenzelwe ubomi yangaphandle kunye ngemihla, singanichithi, fashion ibonisa. Yiyo nale waza waqalisa imbali endlwini fashion Moschino.

Sinokuthi ukuba umyili eye yaguqula ihlabathi fashion, ukudala indlela ekhethekileyo ukuba balisebenzisa ngoko nangoko amabhinqa yelo xesha. Ngapha koko, impahla loo ngokuyintloko ixesha elide yaye enamandla, ukuba intombazana ibe ngokwam. Franco waba noluvo lokuba imigangatho esisiseko ukulungiselela ukuveliswa yokuqokelela wayo kufuneka ibe kuphela umgangatho ophezulu, njengoko ababangela abathengi Moschino umfazi elula ngubani na kude imbonakalo model.

Moschino nesiqhumiso yakhululwa kuphela ngo-1987. Le ngoma yokuqala yaba yinto eqhelekileyo igama elifanayo, kodwa akujonga oku "obuqhelekileyo" Kwakunzima. Impumelelo indalo kuqala ukuze waphefumlela abasunguli leyo sikhutshwe emva koko ezithandwa-13 ezahlukeneyo incasa eling'awukazi abachubekileyo. Noko ke, udumo ehlabathini lonke bazisa Franco Moschino isiqholo "Lixabiso & Chic", ogama lakhe bubonakala "cheap and chic", nto leyo kakhulu ingqinelane ngokupheleleyo okuqulathwe ibhotile abamnyama ebomvu.

Emva koko, ukukhululwa lweengqokelela ezintsha wayeka, amanqaku amandla enkulu. Uluntu ngokubanzi zanikezelwa aqhumisele entsha Moschino: "Funny", "Uthando I Love", "Glamour", "Couture", "Bouquet Pink". Bonke bephela kakhulu ethambileyo, kodwa kwangaxeshanye ezingenamandla kakhulu incasa.

Amafutha Moschino "Fanny" yenzelwe kanye ukuba amabhinqa aselula kunye namantombazana. Zinelungelo ivumba playful, ngothando amandla akhe, ezele kwelanga kunye ngovuyo olukhulu ebomini. Kodwa kwangaxeshanye, ngoko ke oomoya isimilo ebhegini azalwa evelisa isiphumo imincili. Sinokuthi isiqhumiso "Funny" batsho ibhinqa imvakalelo elide-kulityalwa ulutsha wabiza isisa nothando.

Ngokumalunga ukuqokelelwa "Glamour", kuyinto ngevumba obutofotofo ngokwenene yaye ingane ukuba unawo amandla angaqhelekanga kunye ziyalukuhla. Moschino nesiqhumiso "Glamour" has a vumba kakhulu seentyatyambo Mandarin, netyuwa elwandle, ehibiscus kunye must emhlophe. Konke oku kunye kudala ivumba elikhethekileyo multi-amaninzi ukuba sele wayethanda amantombazana amaninzi ehlabathini lonke.

Ukuza kuthi ga ngoku, kwimeko Franco Moschino, owasweleka ngo-1994 ngenxa ye-AIDS eneminyaka engama-44, siyaqhubeka Rossella Giardini. Ke Moschino nesiqhumiso akukho ziveliswa ngamanani amancinci ngakumbi kwimihla Italian enkulu. Umsebenzi idumileyo kungathathwa Giardini isiqholo "Owu!", Eye i incasa engaqhelekanga kwaye kulawo ebe ikhona kangaka indalo ka Moschino. Iziqholo, impahla yefashoni, izincedisi, ikhangela - konke oku mzuzu iyafumaneka kwi Moschino Fashion House, nto leyo eya ukuba ayeke, nangona ukufa umdali wayo.

Kwakhona oko kuhlala ingatshintshanga kunye isilogeni ephambili yenkampani. Uthi: "Fashion ungathanda into!".